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Analytics shows how the company site performs across public web evidence and explicitly connected data. The live selector contains three areas: Web, Traffic, and Social.

Analytics areas

Web

SEO, GEO, Programmatic, and Backlinks panels from the baseline and eligible deeper runs.

Traffic

Search Console and Google Analytics readings for the selected 7-day or 30-day window.

Social

Offered social connections, monitoring states, and clearly labeled preview surfaces.

Public and connected sources

Do not combine values across areas without preserving their source and time window. A PageSpeed lab score, a Core Web Vitals field reading, a Search Console click, and a Google Analytics active user are different measurements.

Panel state is part of the result

Each panel owns its own state. A ready panel beside an unavailable panel is valid. This can happen when:
  • the site was readable but a specialist provider had no coverage;
  • mobile PageSpeed completed before desktop;
  • Search Console was connected but Google Analytics was not;
  • one provider lane returned partial data;
  • a deeper panel is outside the current plan;
  • a measurement service is not deployed or supported for the current environment.
A blank, unavailable, or not-measured panel is not a zero. Preserve the displayed reason when you report the result.

Progressive updates

Web panels can appear as the baseline runs. Traffic changes when you connect or select Google properties and when you change the reporting window. Social panels reflect the current server plan, gates, and connection state. The Analytics selector and scroll position remain mounted while you open a document or competitor and then return. This lets you inspect supporting context without losing the current tab.

Use Analytics with Signals

Analytics explains what Alesta measured or could not measure. Signals presents reviewable next-step material based on verified findings.
  • Use Analytics to inspect the source, value, caveat, and scope.
  • Use Signals to review a prompt, instruction, download, or external action.
  • Dismissing a Signal does not remove the Analytics issue.

References